I am going to describe a situation, and I want you to be honest about whether it sounds familiar.
You bought a CRM. Maybe you researched it, maybe a friend recommended it, maybe an ad promised it would revolutionize your pipeline. You imported your contacts, set up a few stages, watched a couple of tutorials.
And then nothing happened. Not because the CRM is bad, but because nothing is feeding it. Your website sits on one side of the internet, your CRM on the other, and between them is a gap the size of the Grand Canyon where leads fall in and disappear.
01 · Why your CRM feels broken (it is not)
If your CRM feels like a waste, it is almost certainly one of these three disconnects.
02 · The 6-step automated flow
This is the exact flow that turns a visitor into a paying client without you touching anything manually.
03 · The website capture checklist
Your website needs to be a lead capturing machine. Here is the minimum.
Sources
Harvard Business Review, The Short Life of Online Sales Leads (hbr.org). InsideSales, Lead Response Management (insidesales.com). Think with Google, mobile page speed benchmarks (thinkwithgoogle.com).
